After creating the interior design for all Farmec shops, Morphoza continues its collaboration with the biggest Romanian cosmetic brand for the interior design of its Gerovital shops. The 52 square meters were designed to create a space where the client can clearly see and understand what the values of the brand are, can easily find whatever product they are looking for and enjoy the assistance of Gerovital’s experts.
The clean lines and the colours chosen create a friendly atmosphere. The unencumbered space gives clients the possibility to experiment with the innovative Gerovital technology.
The various dedicated sectors of the shop offer hair, body and face products, among which the ranges: Gerovital H3, Gerovital Tratament Expert, Gerovital Plant, Gerovital Men, Gerovital Sun and Aslavital. The interior design combines natural wood and other light textures together with modern light fixtures so as to highlight the wide range of products available.
Another important area in the shop is where clients can get free-of-charge advice from Gerovital’s experts about the products of the brand. The design of this area is warm and appeals to clients of all age groups wanting to enjoy a skin analysis made by Gerovital’s consultants as well as a unique overall experience.
From the visuals used in the shop, to the brand campaigns and the actual physical space, the Gerovital shop has an elegant and modern look that strengthens its leading position in the market of beauty products.